Honeysuckle is the Color of the Year According to Pantone

For all the design geeks out there last week was the release of Pantone's Color of the Year. The "it" color for 2011 has been named Honeysuckle, a dynamic reddish pink, according to Pantone.

The thought behind the color is it signifies the return of a better economy and a more confident future.
The rosy shade will appear on everything from wedding dresses to kitchen appliances to custom VISA cards.

It seems on Twitter designers are on board. My favorite tweet:
@pranavtee Pantone's color of the year is honeysuckle. Honeysuckle, *smirks*. Also, that's just a fancy name for pink.
Honeysuckle replaces Turquoise from 2010, Mimosa from 2009, Blue Iris from 2008, and Chili Pepper from 2007 since the inception of "Color of the Year".


Editing Luke December 17, 2010 at 12:02 AM  

How do they possibly determine this? How many guys do you think would pick this as a color of the year? Discrimination, haha.

Stephanie Janke December 17, 2010 at 5:12 PM  

That is very valid point. I would definitely agree it is a marketing ploy for designers and the fashion industry to start talking about Pantone as the leader for color trends.

Pink will definitely not work in all the industries - it works perfectly for wedding... In the years looking at color it seems the real trends become compliments or different shades related to the color family. Maybe we will also be seeing more red in 2011 - which is less gender specific??

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